In the fourth episode of my YouTube vlog series, Trevor McClintock Changing Business, I examine the essential elements which sit at the heart of all good sales strategies.

You will learn about:

  • Demand generation – creating ways for more consumers to buy your product.
  • Standing in the shoes of your customer.
  • Creating extensive data analytics – understand how your customer buys.
  • Establishing metrics to effectively predict your income.
  • Hiring the right people.

If you’ve watched the video and have any comments or questions, I’d love to hear from you below.

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